With the hype and long lines of consumers that come with every video game system release, I can guarantee that there are many opportunities for college students to work for different type of interactive media companies. You know the big companies like Microsoft (XBOX 360), Sony (PS3 and PSP), and Nintendo (Wii & DS). These are very popular, and you will have much greater competition getting into. Go small, and work your way up. Everyone goes for the big names or bust, and then when they don't get picked out of the thousands of applicants they complain why they can't find a job. You on the other hand will be working your way into the industry as a fresh out of college, very little professional experience, but ready to learn employee. Look into entertainment software companies first and foremost. You know when you fire up a game and you see the logos as the game is loading. Take note of them and look them up online to see what kind of careers they have. Another popular route to take more than ever is cell phone media and gaming companies. You know, those companies that provide ringtones, videos, and gaming. This segment of the market is very hot right now, and many smaller companies are around. These companies are not just for programmers or video game players. Again, they need all of the standard business positions such as accountants, sales people, and marketing associates. They also need many artists, both for in-game art and printed materials, logos, etc. The lessons here that can be applied to any other industry or company: think smaller companies with less competition among applicants. Also, remember that just because a company is in an industry unrelated to your major, they still have many business type positions. Just because you are applying with a slinky company doesn't mean you will be winding up plastic and dropping it down the test stairs. You could be designing new ads, balancing budgets, or managing business sectors. Horrible example, I know.
